Get your marketing ready for 2019 with these trends

Get your marketing ready for 2019 with these trends Marketing has existed in one form or another since the dawn of capitalism itself. And it’ll exist as long as there are products and services for sale. That said, it does evolve and adapt to the world around it. Billboards and signage were followed by radio ads, which led to television spots, and finally, to the digital marketing we see today. The ad men of the 50s and 60s might not recognize the form, but the goal remains the same: right product, right person, right time. Marketing is nothing if not able to go with the flow. So what’s next for it as we enter 2019? Here are three trends to keep an eye on in the coming year. 2019 Templates to get Organized Before we dig into trends, download these 2019 tools to get organized in the new year. Youll get: Marketing Plan Outline Template (Word): Document your entire 2019 marketing plan. Marketing Strategy Template (Excel): Plan every part of your strategy. Content Marketing Strategy Template (PowerPoint): Plan  tactics  and  channels  to complement your strategy. Email Marketing Strategy Template (PowerPoint): Email is a big part of marketing in 2019; use this template to get it right. Social Media Strategy Template (PowerPoint): Start the year off right with a clear social media roadmap. Audience Persona Template (Word): Finally get all your user personas on track for the year. Marketing Budget Template (Excel):   New year, new budget! The Arrival of Voice Search Voice search is taking over in a big, big way, and there’s no reason to believe it’ll slow down anytime soon. Popular digital assistants like Siri, Cortana, and Google Assistant have fundamentally changed the way we interact with our mobile devices, to say nothing of how we search and consume information. Then, of course, we also have the prevalence of smart speaker systems like Amazon’s Echo, Google’s Home, and Apple’s Homepod. It’s no stretch to think that we may say ‘goodbye’ to manual data entry entirely in the not-too-distant future. Consider: Half of all online searches will be conducted via voice by 2020 Gartner predicts that nearly one-third of searches will be conducted without a screen  by the same year Nearly 40% of adults use voice search  at least once each day Voice shopping accounted for roughly $1.8 billion in 2017, but will reach $40+ billion by 2022 U.S. voice-enabled digital assistant users are growing by leaps and bounds, and are expected to top 39 million millennials, 17 million Gen Xers, and 10 million baby boomers  by 2019 Image Source The writing is on the wall, or more accurately, being spoken aloud: voice search is here to stay. What does that mean for you and your marketing? Plenty. Kenneth Burke, Marketing Director at Text Request, says that â€Å"Google and other search engines have already been tailoring search results to match speech, meaning conversational writing and SEO is increasingly more effective than keyword-targeted writing.† Consider your own interaction with Google or Siri for a moment. We don’t ask for information the same way we would type it, opting to say ‘Hey Siri, where’s the nearest coffee shop?’ whereas we might have typed ‘coffee shops Seattle’. That switch in tone and structure needs to be reflected in your marketing copy. It’ll need to be written conversationally so the voice-enabled assistants can read it aloud and present results the way people talk. Furthermore, Burke believes there will be â€Å"a continual focus on search intent  rather than word choice, and my bet is this will play an even more significant role in 2019.† What do people want, and how do they ask for it?

It Makes You Sic How to Use “Sic” in Academic Writing

It Makes You Sic How to Use â€Å"Sic† in Academic Writing It Makes You Sic: How to Use â€Å"Sic† in Academic Writing Despite the best efforts of proofreaders, sometimes books are published with typographical errors. Mostly these are minor errors that don’t affect clarity, but it can be annoying if you want to quote a source in your paper and notice an error in the text. Don’t panic though, as this is where sic comes in. What Does Sic Mean? The literal meaning of the Latin term â€Å"sic† is â€Å"thus.† Nowadays, its primary use is to show that something has been written incorrectly in quoted passages. For example: According to Cameron (2013), It’s important to spell wurds [sic] correctly. Here, â€Å"[sic]† has been added to the quote because â€Å"wurds† (i.e., â€Å"words†) is spelled incorrectly. This shows your reader that the error was in the original text, not something you’ve added by mistake! When Should I  Use Sic? The short answer is â€Å"not at all if you can avoid it.† With minor errors, the best approach is usually to correct the mistake using [square brackets] to indicate the edited text. The above example, for instance, could be presented as: According to Cameron (2013), It’s important to spell [words] correctly. We use â€Å"sic† only when we want to reproduce the original text exactly, complete with errors, such as when quoting interview transcripts or sources that use archaic spellings: Wittgenstein (1953, p. 87) aimed to shew [sic] the fly the way out of the fly-bottle. Another common use of sic is to poke fun at a writer by preserving (yet pointing out) their mistakes or use of poor grammar, but this isn’t appropriate in academic writing. How to Use Sic Like all edits to quoted text, the general rule is to enclose â€Å"sic† in square brackets when inserting it into a quote, as shown above. A more controversial issue is whether or not to italicize â€Å"[sic].† Many style guides recommend using italics for non-English words, including Latin terms. But â€Å"sic† is common enough that some consider it a part of English, meaning it shouldn’t be italicized (like with â€Å"e.g.† and â€Å"etc.†). The best thing to do is check your school’s style guide for advice about italicizing Latin terms, as well as how â€Å"sic† should be used in your work.

Case study Essay Example | Topics and Well Written Essays - 250 words - 44

Case study - Essay Example An imbalance in global trade also created challenges in the container carriers (New Bioactive Alkyl Sulfates from Mediterranean Tunicates, 2012). The strategies Meli Marine used for competing included increasing competitive intensity this was by container carriers supporting prices. For instance, if demand for containers went down, then vessels could be activated, so that fixed costs could be minimized. Another strategy was to have bigger cascading and ships this was to reduce the cost, and to increase the resulting profits. Having larger ships could result in a â€Å"cascading effect†. The final strategy was overcapacity threat. In the early years, overcapacity was an issue, but later it was implemented as the industries added capacity, faster than global trade could absorb it (New Bioactive Alkyl Sulfates from Mediterranean Tunicates 2012). Other key competitors performed differently from Meli Marine the likes of Evergreen Marine. It was leading to the market capacity with more TEUs than those of Meli Marine. The evergreen was recognized as being the best shipping line for several years. Wan Hai Lines was concerned with diversifying its client’s base and becoming a world carrier. It operated its terminals and competed in a container and vessel leasing. Yang Ming Marine managed the vessel and container leasing, logistic unit and also had its terminal (New Bioactive Alkyl Sulfates from Mediterranean Tunicates, 2012). David Tian being the new CEO was to make several changes and more improvements to ensure Meli Marine competed effectively with its competitors. It was by ensuring that he increased they also owned their operational terminal, and they also operated container and vessel leasing, and he was also to ensure that they held a logic unit. All this could place the industry in a good position to compete with the others (New Bioactive Alkyl Sulfates from Mediterranean Tunicates,

General Trends in Global Work Context Assignment

General Trends in Global Work Context - Assignment Example As the essay states the global work place presents employment opportunities for qualified people to work in a flexible way whereby apart from moving from one place to the other and beyond political boundaries to work, employees can even be stationed at home and still perform the duties that their co-workers perform at the employer’s premises. This has been enhanced by technological advancements especially the internet technology. It has facilitated communication which is essential in business as well as implementing programs abroad. The interactions that arise as a result of companies employing people from diverse cultural background has generated the need for employees to possess strong interpersonal skills as well as the ability to work with employees from different cultural settings. From the report it is clear the global work place has been under continuous change over the years in terms of labor. With the increasing globalization of industries, the movement of people across borders has risen. Experts in various fields are migrating from the industrialized economies to the developing countries to provide the rapidly growing economies that lack skilled workers. Under such circumstances, many companies are adopting flexible working conditions in order to retain experienced employees. Studies indicate that part time employees constitute more than 20% of the global labor force.

Refraction Essay Example for Free

Refraction Essay Refraction BY gupta979 Refraction refers to the bending of the transmitted light at the interface between two transparent materials. The angle of refraction depends on the angle of incidence and the relative speeds of the light in the two different media and can be found from the relationship [pic] From this equation we see that the direction in which the light is bent depends on whether it is going from a slower to a faster medium or vice versa. Index of refraction The index of refraction of a medium is defined as the ratio of the speed of light in vacuum to the speed of light in the medium. By definition, n = 1 in vacuum. In all materials n 1. The frequency of light does not change as it goes from one a medium of one index of refraction to another. This means that the wavelength changes with the speed. Thus, the wavelength is smaller in a medium than in vacuum. From the definition of the index of refraction, we can rewrite the relationship etween the incident and refracted angles as or This equation is known as Snells law of refraction. Example The index of refraction of a glass is n = 1. 6. A ray of light is incident upon the glass surface at an angle of 300. What is the angle of refraction into the glass? Solution: approximately n If the wavelength of the light in air is 520 nm (green), what is its wavelength in the glass? What is the frequency of the light? (2 slow fast incident reflected refracted

Gender Roles in Medea by Euripides Essay -- Gender Roles in Greek Soci

Centuries of traditions has enabled men and women to define gender roles in society. Although some critics declare gender roles do not exist today, others believe they do. In society, men and women are defined by gender roles throughout their activities and emotions. A doctor is typically portrayed by a male while women rear the children and cook for the men. However, although still in existence, today these roles are less obvious but tend to have similar meaning when compared to the past. In ancient Greece, women suffered great hardships. Currently, females work, vote, and run for office. In comparison to ancient Greece, these activities are a phenomenal leap from being under the direct supervision of a male husband. In Greek society, the role of women was considered to be insignificant compared to the Greek men. The women had very few rights, no room to voice personal opinions, and a very bleak future with few options for a better life. According to Moses Hades, professor of Greek studies, women in ancient Greek plays are known to be the main characters and take the role of the villain, victim, or the heroine. In Euripides’ play Medea, Medea, the main character, plays all these roles. She represents the heroine by helping her husband secure the Golden Fleece prior to their marriage, and then portrays the victim by being betrayed by her husband, and finally the villain by murdering her loved ones. Therefore, Euripides follows the standard format for a Greek tragedy. Ironically, Medea’s actions are similar to a man when she takes charge of her marriage, living situation, and family life when she devices a plan to engulf her husband with grief. With this in mind, Medea had accepts her place in a man’s world unti... ...leaving moves Medea into a beggar status. She understands that she does not have authority, money, or power over anyone in the land. This leaves her powerless and desperate. Thereofore, she forms a crafty plan that revolves around herself and reestablishes power and authority. Even in today’s society, gender roles play a part in how people view the world. Although more important than the gender roles are the emotions that antagonize the psyche of the human. Medea shows how jealousy can lead to revenge and influence bad decisions and ruin or even end lives. Ironically, the decisions she makes to kill her children, leaves Jason helpless much like a Greek wife during this time. She removes the opportunity for him to voice his opinions, needs, and desires. This flip of traditional gender roles shows how gender roles are not a reliable way to view a society.

Difficulties Relating to the Recognition Essay

Introduction: With the development of market economies, knowledge economy and information industry, intangible assets as a necessary part of current business become one of the most important factors leading businesses to a success. In the previous years, people paid more attentions to tangible assets i.e. PPE, inventories, and other tangible assets that can produce future economic benefits. However, nowadays, people recognize that intangible assets would bring enormous benefits than we can expect. In fact, tangible assets, on average, are only 30% of the value of some companies. Especially, in the hi-tech industry, the percentage of intangible assets arrives to 90% in some companies. For instance, the US Microsoft, its book value is lower than GM’s, but its output value and profit is far more than the combination of three subsidiaries of GM. Furthermore, the ratio of intangible asset even reflects the strength of a company and makes the company more competitive. Intangible assets have real vale and are very important to a company’s success, but are much harder to measure and quantify than their tangible counterparts. Therefore, what is the most significant point regarding to intangible asset is to recognize and measure reliably during accounting process thereby evaluating asset or even the value of a corporation more accurately and disclosing the actual information to accounting users. This essay will illustrate difficulties when recognizing and measuring intangibles and concentrating on the process of brand in particular. Difficulty analysis: IAS38 defines an in tangible asset as â€Å"an identifiable, non-monetary asset without physical substance†. It cannot be an intangible asset if an item is not an asset. As an asset, it must be controlled by an entity which also results in expected economic benefits flowing into the entity. Being distinguished from PPE, intangible asset has no physical substance. The feature â€Å"Identifiable† stated in IAS38 is that â€Å"an item is identifiable when it arises from contractual or other legal rights or when it is separable†. When it comes to control, the problem becomes more complicated. An entity could obtain future benefits arising from an intangible; however, whether the item is controlled by the entity firmly or not is not certain. For example, if a company purchase patent by trading contract, this patent controlled legally will bring benefit to the entity, then the patent can be demonstrated as intangible asset. On the other side, staff training expenditure for talents plan is not recognized as intangible asset because the entity cannot control the staff actually if they change jobs to another company even though after training they can generate future benefits for this company. As a result, it is difficult to recognize the intangible asset from its definition. Intangible resources should be recognized as expenses when incurring, if the asset recognition criteria are not met. In the respect of measurement, capitalizing and amortizing intangible assets over their useful lives will affect future benefits, which are believed to follow the principles of prudence and accrual of financial statements. Nevertheless since intangibles are difficult to record materially, the value of financial statements will be declined when doubtful or even non-existing assets happened. Take deferred charge as a example, in some standards, deferred charges (e.g. advertising and promotion costs, R&D costs, organization costs, start-up costs, and legal costs ) can be capitalized, because they are amortized over 1 year period, thus costing the future economic benefits. As for their counterpart, ISAC states that these costs must be expenses, for which reason that â€Å"Once an intangible asset is in working condition, any further costs incurred in relation to that asset are not recognized as part of its cost. Therefore, costs incurred in using or redeploying an intangible asset should be recognized as an expense† (Melville, 2011, P103). When concerning the subsequent expense, it is difficult to distinguish between capitalization and expenses clearly. What should be highlighted here is †brands† which referred in IAS38, â€Å"Expenditure on internally generated brands, mastheads, publishing titles, customer lists and items similar in substance cannot be distinguished from the cost of developing the business as a whole. Therefore, such items are not recognized as intangible assets.†Brands are regarded as a type of intangible items where recognition could become possible and even necessary. Difficulties arise when brands are separated by internally and externally generated intangible assets. Internally generated tangible assets are â€Å"those which have been developed by the entity itself rather than purchased from another entity.† (Melville, 2011, P103) In order to be included in balance sheet assets, brands should be either â€Å"acquired for valuable consideration and need not be shown under goodwill† or â€Å"created by the undertaking itself, in so far as national law permits their being shown as assets† (EEC 1978, art. 9 C.). According to the example of Part A, Enigma plc has a brand expenditure of â‚ ¬10,000 including the acquisition of the Variations brand acquired from Elgar Ltd for â‚ ¬7 million and marketing expenditure on Enigma’s internally generated brands. Externally and internally generated intangible asset should be separated for accounting. In terms of externally generated tangible asset acquired by purchasing from another company, which satisfies the criteria of intangible assets: (a) future economic benefits arising from the acquisition of this item will flow into the entity; (b) the entity obtained this equity by contract so that controlling it legally and substantially; (c) brand is non-monetary; (d) it is identifiable for brand with no substance. Brand acquired from external parties reflects the position of intangible assets that have been clarified above; therefore, being recognized as intangible asset and recording â‚ ¬7 million under asset in the statement of financial position. Notwithstanding internally generated brands might be an intangible asset, difficulties to confirming still exist. IAS38 then states that â€Å"it may be difficult to assess whether an internally generated intangible asset qualifies for recognition because of: (a) The problem of establishing whether or not there is an identifiable asset which will generate future economic benefits, and (b) The problem of determining the cost of the asset reliably† Managers cannot ascertain that internally generated brands would produce future economic benefits even if generating the brands at cost which should be written off as an expense. In consequence, the cost of brands is demonstrated as expenditure and recorded in the comprehensive income. Conclusion: Difficulties of recognizing and measuring the intangible assets are not only on the process of accounting, but also regarding the difference between varies of standards around the world. Moreover, investors and managers of corporations abstract more emphasis on self-brand as increasingly attention paid to competition of intangibles. Nevertheless, the self-brand should be firstly recognized as actually an intangible assets or the cost is just an expense, which will assist us with accounting process as well as disclosures to the outer parties. Reference: EEC (European Economic Community). 1978. â€Å"4th Directive on the annual accounts of certain types of companies n ° 78/660/EEC.† Official Journal of the European Communities, (August 14). Hendriksen, E.S. and Van Bred, M.F. (1992) An Accounting Theory.5th edition. Chicago: Irwin IAS 38 Johnsen, L.T. and Patrone K. R. (1998)Accounting Horizons. pp. 293–303 Melville, A. (2011) International financial reporting. 3rd edition. pp.100-113 Nils,E.J. and Kjell.H.K. (2000) ’Accounting for Intangible Assets in Scandinavia, the UK, the US, and by the IASC: Challenges and a Solution’, the International Journal of Accounting, 35(2), pp. 243–265. 2000 [Online] Available at http://www.sciencedirect.com/science/article/pii/S0020706300000480 (Accessed:20 Nov.2012) Stolowy, H. , Haller, A. and Klockhaus, V. (1999) ’Accounting for brands in IAS38 of IASC (intangible assets) compared with French and German Practices’, Emerging issues in international accounting, pp.7-20.1999 [Online] Available at https://studies2.hec.fr/jahia/webdav/site/hec/shared/sites/stolowy/acces_anon yme/recherche/working%20papers/accounting%20for%20brands.pdf Walton, P. and Aerts, W. Global Financial Accounting and Reporting. second edition.pp.150-155)

Different between secondary school and university Essay

I used to say that I could not wait until I finished secondary school and have a greater say in what do. In reflection I can say that my experience in secondary school was more fulfilling for me than the university currently is for me. As I commenced my secondary school life, I was registered. Although I registered at the beginning of my university life, I have to register every semester for the courses that I would be pursuing. In addition, at secondary school level everything was handed out to me; while at the university I have to collect my information for different courses. I believe that secondary school was easier because if I did not understand a topic, teachers were easily accessed. If I do not understand a topic at university I have to wait until the tutorial or office hours. I easily interacted with my teachers while at the university some of my lectors are not approachable. In secondary school I had three sets of vacations while at university I only have two sets of vacations. In addition, secondary school had two set of three weeks’ vacation and a ten weeks summer while university have one month in the Christmas vacation and four months for summer vacation. I found that at secondary school I was taught the fundamentals of learning, while the university teaches me the advance structure of learning. I learned subject and verb agreement and not how to write essay but at university I learn additional fundamental of English like topic sentence use of punctuation marks and structure different types of essays. I also learned basic United Kingdom accounting principle for Caribbean Examination Council level. United State accounting is taught at the university level. In addition, secondary school I did internal exam and was promoted to the year level while I do exams to earn credits towards my degree at the university. I did external exam and gain Caribbean Examination Council (CXC) certificate in several subjects but the university does an increment of courses and receive one degree. The secondary school structure is rigid while the university structure is flexible. The School year is divided into three terms while the university has semesters. In addition at secondary school the children have a long summer vacation while university students have the option of attending summer school. School class times were scheduled for a school year while at the university classes would be chosen by me and changes every semester. I remember having one break time and a fixed hour for lunch whereas for university I can have lunch at time where there is free period. There were many rules at school which were enforced. However, there are some at the university which student are not acquainted with and no one enforces them. For example, if I did not attended classes regularly, the principal would call my parents. However at university there is not anyone who checks up and realized when I am missing from lectures or tutorial sessions. Furthermore, there was a uniform at school that I wore; in fact, the principal and teachers made sure we wore our uniforms correctly. However, at university I can wear my own clothes, which my mother provide for me. I remember the principal sent me back home a last day for having on braids. Now I can wear braids, weave and even colour my hair at the university. Secondary School was small and had limited classrooms but university is bigger and have many different rooms. When I was at school I had a form room where I could eat my lunch and talk to my friends. On the other hand at the university I do not have any fixed room that I can be in. There was also small number of children in the class in contrast to the large number of students at university. Most of the teaching was done in our form room whereas I have to go different places for lectures and tutorials. I knew everyone in my class because they came from first to fifth form, and some of the other children throughout the school. However, I am unable to know everyone in the lectures and I only know a few in the tutorial since my courses changes ever semester. I was able to have a face to face teaching at school whereas I am taught different ways at the university such as lecture, tutorials and online learning. The work load at university is much heavier than at secondary school although I did eight subject at CXC level and I am only doing four course a semester. I conclude although secondary school was structure and rigid I thoroughly enjoyed my life there and those memories would remain with me forever. Even though, my university life is flexible and I have a greater say on my activities, I can now say that I prefer the structure of secondary school life.

Free Essays on Phaedra

Jean Racine’s play, Phaedra, arouses â€Å"pity and terror†, in accordance with Aristotle’s requirements of tragedy. In summary, Phaedra, who is married to Theseus, is overcome with a forbidden love for her stepson Hippolytus. Upon hearing and believing the rumor of her husband’s death, she is convinced by her nurse, Oenone, to finally admit to what is bothering her enough to want to die. When it becomes known that Theseus is in fact alive, and will be returning home shortly, Phaedra and Oenone scheme a lie to sway Theseus into believing that it was Hippolytus who attempted to seduce Phaedra, not vice-versa. Unfortunately, Theseus believes his second wife over his son and without investigating further labels him a â€Å"traitor† (4.1), an â€Å"adulterer† (4.2), and even a â€Å"monster† (4.2). Theseus asks of Neptune to â€Å"Avenge a father’s wrong./Seize on this traitor [Hippolytus], and let your rage be strong† ( 4.2). Theseus demands for Hippolytus to leave at once because of his supposed incestuous love. In the meantime, Hippolytus was in love with Aricia, who wasn’t allowed to marry because of her brothers’ malicious histories. When Phaedra found out about Hippolytus’ love for Aricia, she couldn’t help but to be overwhelmed with jealousy. Just as Theseus realizes that there is something fishy going on and would like to give his son a chance to clear his name, he learns that Hippolytus was killed by a monster. Phaedra finally admits to her wrongdoings and decides to kill herself with poison to represent torture. This tragedy is over with Hippolytus, Phaedra, and Oenone all dead, and Theseus, still alive, who now accepts Aricia to be his daughter. Phaedra, which was originally written by Euripides, was rewritten by Jean Racine in the year 1677. Although he admits to incorporating some changes into his version of Phaedra, he believes that he captured the necessary characteristics and events. In his intr... Free Essays on Phaedra Free Essays on Phaedra Jean Racine’s play, Phaedra, arouses â€Å"pity and terror†, in accordance with Aristotle’s requirements of tragedy. In summary, Phaedra, who is married to Theseus, is overcome with a forbidden love for her stepson Hippolytus. Upon hearing and believing the rumor of her husband’s death, she is convinced by her nurse, Oenone, to finally admit to what is bothering her enough to want to die. When it becomes known that Theseus is in fact alive, and will be returning home shortly, Phaedra and Oenone scheme a lie to sway Theseus into believing that it was Hippolytus who attempted to seduce Phaedra, not vice-versa. Unfortunately, Theseus believes his second wife over his son and without investigating further labels him a â€Å"traitor† (4.1), an â€Å"adulterer† (4.2), and even a â€Å"monster† (4.2). Theseus asks of Neptune to â€Å"Avenge a father’s wrong./Seize on this traitor [Hippolytus], and let your rage be strong† ( 4.2). Theseus demands for Hippolytus to leave at once because of his supposed incestuous love. In the meantime, Hippolytus was in love with Aricia, who wasn’t allowed to marry because of her brothers’ malicious histories. When Phaedra found out about Hippolytus’ love for Aricia, she couldn’t help but to be overwhelmed with jealousy. Just as Theseus realizes that there is something fishy going on and would like to give his son a chance to clear his name, he learns that Hippolytus was killed by a monster. Phaedra finally admits to her wrongdoings and decides to kill herself with poison to represent torture. This tragedy is over with Hippolytus, Phaedra, and Oenone all dead, and Theseus, still alive, who now accepts Aricia to be his daughter. Phaedra, which was originally written by Euripides, was rewritten by Jean Racine in the year 1677. Although he admits to incorporating some changes into his version of Phaedra, he believes that he captured the necessary characteristics and events. In his intr...

SAT Results in Physics to Impress College Admissions

SAT Results in Physics to Impress College Admissions Because most colleges that ask for SAT Subject Tests are highly selective, you will most likely want a score in the 700s if youre going to succeed in impressing the admissions officers. The exact score is going to depend on the school, so this article will provide a general overview of what defines a good Physics SAT Subject Test score and what some colleges say about the exam. Subject Tests vs. the General SAT The percentiles for SAT Subject Test scores cant be compared to general SAT scores because the subject tests are taken by an entirely different student population. Because the test is required primarily by some of the nations top colleges and universities, the students who take SAT Subject Tests tend to be high achievers. The regular SAT, on the other hand, is required by a wide range of schools, including many that are not selective at all. As a result, the average scores for SAT Subject Tests are significantly higher than those for the regular SAT. For the Physics SAT Subject Test, the mean score is 664  (compared to a mean of about 500 for individual sections of the regular SAT).   While no tool exists for you to calculate your chance of admission based on the Physics exam, you can figure out your chance of admission based on your GPA and general SAT scores. What Subject Test Scores Do Colleges Want? Most colleges do not publicize their SAT Subject Test admissions data. However, for elite colleges, you will ideally have scores in the 700s. Here are what a few colleges say about the SAT Subject Tests: MIT: The Massachusetts Institute of Technologys admissions website states that the middle 50% of students scored between 720 and 800 on SAT II Subject Tests in the sciences.Middlebury College: The prestigious liberal arts college in Vermont claims that they tend to receive SAT Subject Test scores in the low to middle 700s.Princeton University:  This elite Ivy League school states that the middle 50% of admitted applicants averaged scores between 710 and 790 on their three highest SAT II Subject Tests.UCLA: As one of the top public universities, UCLA states that about 75% of admitted students scored between 700 and 800 on their best SAT Subject Test, and the average score for the best SAT Subject Test was 734 (675 for the second best subject).Williams College: Over half of matriculated students scored between a 700 and 800 on their SAT Subject Tests. As this limited data shows, a strong application will usually have SAT Subject Test scores in the 700s. Realize, however, that all elite schools have a holistic admissions process, and significant strengths in other areas can make up for a less-than-ideal test score. Your academic record will be more important than any test scores, especially if you do well in challenging college preparatory courses. Your AP, IB, dual enrollment, and/or honors courses will all play an important role in the admissions equation. Colleges will also want to see strong non-numerical evidence of your preparedness for college. A winning application essay, meaningful extracurricular activities, glowing letters of recommendation, and other factors can make an application stand out even when the test scores arent quite what you had hoped for. Very few colleges use the Physics SAT Subject Test to award course credit or to place students out of introductory level courses. A good score on the AP Physics exam, however, often will earn students college credit (especially the Physics-C exam). Physics SAT Subject Test Scores and Percentiles Physics SAT Subject Test Scores and Percentiles Physics SAT Subject Test Score Percentile 800 87 780 80 760 74 740 67 720 60 700 54 680 48 660 42 640 36 620 31 600 26 580 22 560 18 540 15 520 12 500 10 480 7 460 5 440 3 420 2 400 1 Data from the College Board Examine the correlation between Physics SAT Subject Test scores and the percentile ranking of students who took the exam. Nearly half of all people who took the exam scored a 700 or higher, a far bigger percentage than with the regular SAT. 67 percent of test takers scored a 740 or below on the Physics SAT Subject Test. In 2017, only 56,243 students took the Physics SAT Subject Test.

Do mergers create value for the offeror and offeree Essay

Do mergers create value for the offeror and offeree - Essay Example For example, most of the big organizations are currently looking to expand their business to overseas countries in order to exploit the opportunities opened up by the globalization. Merger & Acquisition is one way of business expansion adopted by big companies. Gaughan (2007) defined merger as the combination of two corporations in which only one corporation survives while the merged corporation goes out of existence after the merger process (Gaughan, 2007, p.12). Theoretically mergers and acquisitions should be value creating for the shareholders of both the offeror and offeree companies. But in practice, it is not 100% true. This paper critically evaluates the pros and cons of merger and acquisition to the shareholders of both the offeror and offeree companies Increased market share, lower cost of production, higher competitiveness, acquired research and development know how and patents, Financial leverage, Improved profitability etc are some of the advantages or values for the offeror and the offeree through M & A (Helium, 2010). The offeror and the offeree can increase their customer base through merger and acquisition. For example, consider the recent merger deal between two telecommunication giants, India’s Bharti Airtel and South Africa’s MTN. As per this deal, MTN and its shareholders would acquire around 36 per cent economic interest in Bharti Airtel, while Bharti Airtel would acquire 49 per cent stake in South African telecom giant MTN (Indias 11 largest M&A deals, 2009). The above deal helped both the companies to exploit the opportunities in India and South Africa more judiciously for the mutual benefits. Bharti Airtel will get the assistance from MTN for their operations in South Africa whereas the MTN would get a ssistance from Bharti Airtel for their operations in India. The understanding of business climate and formalities in these countries can be exchanged for the